The Economic & Market Research Department provides relevant information impacting the Florida citrus industry and the Florida citrus growers.

The Department responds to informational needs expressed by the Florida Citrus Commission, trade organizations, individual industry firms, and by staff members of the Florida Department of Citrus. Should you need reports that date further back than current reports listed here, send an email.

1. ACNielsen Sales
   Every four weeks ACNielsen provides data on retail sales of orange juice and grapefruit juice as well as orange and grapefruit juice drink and blend sales. The "4-Week Period" reports summarize the most current sales data by outlet (grocery store, drug and Wal-Mart plus a combined total including mass merchandisers) and product form (NFC, Recon, etc) for the four-weekly periods and season-to-date with percentage change verus year-ago to facilitate comparisons. "Pivot Tables" provide an interactive method to view the data in a more customized format. "Annual" reports for several seasons are provided for longer-term trend comparisons.

   ACNielsen Executive Reports
   
   Retail Citrus Juice Facts and Trends
   Data and trend charts for over 500 combinations of OJ and GJ categories, by region and for total U.S. within three channels: $2mm grocery, Wal-Mart and All Outlets+Wal-Mart. Three years of data in year-over-year line charts for gallons, dollars, regular price, promoted price, average price and % sold on promotion.

   Orange Juice - Executive Information System (OJ EIS)
   Pivot tables and charts to view Spectra demand data and ACNielsen retail sales scanned data for orange juice summarizing share and gallon changes within various channels, Top 3 Brands and Private Label activity, and volume rankings of 52 U.S. markets.

   Grapefruit Juice - Executive Information System (GJ EIS)
   Pivot tables and charts to view Spectra demand data and ACNielsen retail sales scanned data for grapefuit juice summarizing share and gallon changes within various channels, Top 3 Brands and Private Label activity, and volume rankings of 52 U.S. markets.

2. Consumer Demographics
   These tables compile orange and grapefruit juice consumption data into various demographic categories. Volumetric data by market type and consumer segment are also available.

3. Florida Citrus Economic and Market Indicators
   Each month the Economic & Market Research Department compiles relevant citrus economic statistics and publishes them in this report. The statistics include supply, movement and pricing information, for fresh and processed oranges and grapefruit.

4. Florida Citrus Outlook
   Following the issuance to the USDA Citrus Crop forecast in October of each year, Florida Department of Citrus prepares a Situation and Outlook Report. This report will analyze the potential economic and market impact of the crop forecast.

5. Florida Citrus Production Trends
   Every two years the USDA counts and publishes a commercial citrus tree inventory for Florida. The Florida Department of Citrus uses the information in this document, as well as other pertinent factors, to estimate a long-range citrus production and utilization forecast. This report can be helpful in making investment decisions.

6. Florida Fresh Citrus Fundraising Shipments
   This annual report shows weekly shipments, compared to last season, of Florida fresh shipments into fundraising channels. The information is also segmented by marketing regions.

7. Florida Fresh Citrus Shipments
   This weekly report shows certified shipments of fresh Florida citrus, by variety, to domestic, Canadian and international markets. Comparisons to previous periods and years are also provided.

8. Fresh Fruit Volume
   This database consists of data for fresh fruit consumption patterns.

9. U.S. Citrus Exports
   This report summarizes U.S. Department of Commerce Export data for all U.S. citrus products. Volume, FOB Value and Destination are reported with YTD and Monthly comparisons.

10. U.S. Orange Juice Imports
    The report summarizes U.S. Department of Commerce import data for all orange juice. Volume, import value, Port of Entry, and Origin of product are shown. YTD and monthly comparisons are shown.

11. U.S. Grapefruit Juice Imports
    The report summarizes U.S. Department of Commerce import data for all grapefruit juice. Volume, import value, Port of Entry, and Origin of product are shown. YTD and monthly comparisons are shown.

12. Processor Reports
    These are the weekly pack movement and inventory statistical reports from Florida citrus processors.

13. Citrus Reference Book
    Each year the department summarizes the most useful economic and market data relevant to the industry. This publication contains over 60 pages of current and historical data tables.

14. Miscellaneous Reports
    Occasionally, the Florida Department of Citrus analyzes a specific economic or market issue. Written reports are provided here for your use.

15. Recent EMRD Presentations
    Economic and Market Research Power Point presentations delivered to the citrus industry and various trade organizations.

16. FRED Publications
    The Food and Resource Economics Department (FRED) at the University of Florida authors and publishes many articles and reports regarding citrus economics.